
THE CHALLENGE
Deliver Hallmark’s Valentine’s campaign with Marks & Spencer.
THE RESPONSE
Unit designed to display a wide range of differing sized cards, card gift boxes, gift bags and boxes.
Close management of colour matching and quality to fit with Marks & Spencer’s overall Valentine’s promotion.
Suite of 5 different unit designs, to ensure they could be located in different areas in store.
The unit was designed to be easy to construct by store colleagues to minimise impact on their time.
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