Who we are
POS with personality; our culture is central to all we do and how we deliver our end to end services. We are proud to be part of the wider Writtle Group, delivering every aspect of marketing services you’ll ever need.
OUR SERVICES
CREATIVE
Creative that brings POS campaigns to life in-store.
Fast and precise production and adaptive artworking.
Inventive and practical 3D structural design and engineering.
PRODUCTION
In-house litho and digital printing.
Colour precision, profiling and consistency across all formats.
Focused on all aspects of finishing in-house to the highest quality.
FULFILMENT
Obsessed with pack accuracy.
Scalable, flexible and adaptable in managing peak requirements.
Collation and packing with store colleagues in mind.
MRM - WORKX
Connecting and automating processes to improve speed to market.
Seamless and hassle free integration with existing systems.
Business intelligence insight that drives informed strategic decisions.
OUR VALUES
Our culture is central to all we do.
INNOVATIVE
Always continually improving all we do.
Open minded and not afraid of challenging our own thinking and ways of working.
Open minded and not afraid of challenging our own thinking and ways of working.
COMMITTED
Employing only the best people and genuine experts, who do not accept second best.
Driven and passionate about our clients’ and our own brand.
Driven and passionate about our clients’ and our own brand.
CONSIDERATE
With our colleagues, our clients, our work and our planet.
ENERGETIC
Exploring every option and alternative as a team to find the right way to deliver our clients’ needs.
GENUINE
Working with integrity and fairness.
Straight talking, open, honest and ethical.
Straight talking, open, honest and ethical.
B-CORP
We are proud to be a B Corporation. To certify as a B Corporation, businesses must meet comprehensive standards across five areas: Governance, Workers, Community, Environment and Customers. Certified B Corporations are legally required to consider the impact of their decisions on all stakeholders across these areas, not just shareholders; ultimately balancing profit with purpose.
We are committed to our ongoing B-Corp journey and continually improving all aspects of Corporate Social Responsibility to ultimately be a better business for colleagues, clients, suppliers, community and the planet.
To find out more, visit our sustainability page.
WRITTLE AGENCIES
FERO is part of the Writtle group of agencies. A £65 million group focused on delivering marketing services to add value to our clients’ brands across creative, technology and production specialists. Always providing clients with the most effective route to market.
FAQs
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FERO offers a complete, end-to-end in-house Point of Sale (POS) capability, incorporating creative development, structural engineering, print production, and fulfilment.
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Our focus is firmly on delivering service excellence for our clients — consistently producing cost effective high-quality work, on time and to specification is a given. Beyond delivery, we are committed to continuous improvement, identifying opportunities to streamline processes, reduce time and cost, and enhance speed to market while maximising return on investment.
Our in-depth understanding of retail environments, including individual retailer processes and POS guidelines, enables us to minimise client time investment and ensure seamless project execution.
FERO is proud to be the only large-format POS producer to achieve B Corp certification, demonstrating our commitment to the highest standards of ethics, sustainability, and social responsibility.
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FERO has large-format digital and litho printing in-house. Our shift patterns allow us to extend to weekends and nights as required. We currently operate with 30% latent capacity based on our understanding of the need from our experience working with the biggest retailers. This latency enables us to manage peaks in demand and respond to last-minute opportunities our clients have in retail. As we grow, our CapEx plan adapts to maintain this level of latency.
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Key clients include Asahi, BrewDog, Burger King, Harry’s, Sainsbury’s, Superdrug, and Tesco.
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WORKX is our online POS management application. We developed WORKX solely with the aim of making the management of POS projects easy for everyone involved in the process, from the budget owner to third party agencies and logistics providers. It drives automated project creation, and flexible and collaborative campaign management.
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Since our acquisition of the Showcard business in April 2019, substantial investment has been made to support continued growth and to ensure we consistently meet the evolving requirements of our clients, whilst delivering a cost-effective service. To date, over £5 million has been invested, including the acquisition of the Nozomi 1800+ LED Display Graphics press, and additional automation technologies designed to streamline operations and minimise the potential for human error. For example, FERO collaborated exclusively with Lamina to develop the first semi-automatic packing line. The machine automatically glues and seals outer boxes at speed, automating a labour heavy process by using hot melt glue to seal packaging.
We have also continued to enhance our proprietary online POS management platform, WORKX, which enables seamless collaboration with clients and drives the automation of key POS processes. This not only reduces the risk of error and accelerates speed to market but also provides valuable data insights to identify trends and inform ongoing improvement initiatives.
FERO has a proven PIP Innovation Framework, built around three core pillars: Product, Insight, and Process. At the heart of this framework is a focus on people—aiming to save time, reduce stress, and support overall wellbeing.
